Transformation & Leadership
You’ve got the team. The direction’s been set. But the business isn't moving.
I work with CEOs and senior leaders to fix that.
What changes when your leadership team moves as one?
Your leaders make the same calls, for the same reasons.
Your people act without waiting for permission.
Progress happens without you.
That’s what I make happen.
What changes when your leadership team moves as one?
Your leaders make the same calls, for the same reasons.
Your people act without waiting for permission.
Progress happens without you.
That’s what I make happen.
Years
ABOUT
I'm Codie James
Transformation consultant and executive coach working with CEOs and senior leaders across the UK.
I’ve spent over 15 years running large-scale transformations from the inside.
I’ve seen why change stalls. And I’ve learned what makes it stick: make it clear, make it theirs, make it happen.
FTSE 100 to founder-led. Boardrooms to shop floors. Single teams to 500 sites. I don’t advise from the sidelines – I work alongside you as decisions move into delivery and the real work begins.
Management Today 35 under 35 • The Times • ITV Calendar
Management Today 35 under 35 • The Times • ITV Calendar
↓ See how I can help you
Three ways we can work together
I take on a handful of clients at a time. That’s how I bring the focus you deserve.
Diagnostic
Sprint
The reality check before you commit.
You leave with:
Clarity on what to fix, what to protect, and where to start.
Transformation Partnership
End-to-end change, from discovery through to embedment.
You leave with:
Aligned leadership, change that’s landed through the layers, and momentum that continues without me.
Executive Coaching
For the decisions you can’t delegate.
Space to think without the politics.
You leave with:
Clearer judgement, stronger presence, and confidence in your decisions.
You can’t transform people. You can only create the conditions where they choose to transform themselves.
— Codie James
Proof it works.
Morrisons
FTSE 100 RETAIL
MONTHS
SITES
500 stores transformed.
Revenue up. Pride restored.
Individual Restaurants
HOSPITALITY
WEEKS
3
BRANDS
33
SITES
Regional model redesigned.
Ready to scale. Culture protected.
Adler &
Allan
PE-BACKED (GOLDMAN SACHS)
WEEKS
16
ENTITIES
Legal and Compliance operating model designed to PE standard. Board-endorsed in 12 weeks.
What they say
"Codie is a sought-after leader who drives complex change with energy, positivity and sharp execution. A real asset for any firm adapting at pace."
David Potts
Former CEO, Morrisons
"Codie designed and delivered two national transformations... creative, diligent and utterly dependable."
Jayne Wall
Operations Director, M&S
"Codie's dynamic and positive approach allowed a rapid deep dive into our organisation, providing clear insights and actionable priorities."
David Carroll
Chief Business Officer, Individual Restaurants
"Codie's people-first approach brought clarity and structure. She delivered a programme that stood up to board-level scrutiny."
Anne Blakey
Legal Counsel, Adler & Allan
“Codie is an excellent coach…your energy is infectious and insights are transformative.”
Susanne Luick-Nijboer
Senior Vice President, Danone
"Codie is a sought-after leader who drives complex change with energy, positivity and sharp execution. A real asset for any firm adapting at pace."
David Potts
Former CEO, Morrisons