ABOUT ME

I'm Codie James

I help leadership teams see what's really going on – then fix it. Together.

TRUSTED BY . . .

Why I do this.

I’ve spent 15 years studying what makes leadership teams thrive – and what keeps them stuck.

The patterns. The blind spots. The conversations that never happen.

I got good at naming what no one would say. Untangling what had become knotted. Creating the conditions for breakthrough.

Now I do it for a living. And honestly? I love it.

My background.

I started in fast-paced FTSE 100 retail, where you learn fast or fail faster. Over a decade I rose to senior leadership, then moved into consultancy, working with FTSE 100 boards, PE-backed teams, and public sector clients on transformations that actually landed.

Now I work with leaders who are ready to do the hard work – and want someone in their corner who’ll tell them the truth.

Led transformations impacting
20k+ colleagues

Ran Operations
across 500 UK sites

Redesigned multiple enterprise & functional operating models

Coached 50+ Executives &
Senior Leaders

I know what it looks like when good people can’t deliver because the structure won’t let them.

Now I help fix that.

What I'm like to work with.

People say I bring energy to hard conversations. That the challenge is tough but never cold. That they wish they’d found me sooner.

I know how frustrating it is when good people can’t move forward.

That’s what I fix.

Four Ways I Help

Deep expertise. Proven methods.

Strategic Alignment

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Operating Model

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Change
Delivery

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Executive Coaching

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Awards, Accolades & Thought Leadership

What Leaders Say

Real results from real transformations

“Codie is a sought-after leader who drives complex change with energy, positivity and sharp execution. A real asset for any firm adapting at pace.”

David Potts, former Morrisons CEO, testimonial for Codie James

David Potts

Former CEO | Morrisons

“Codie designed and delivered two national transformations…creative, diligent and utterly dependable.”

Jayne Wall, M&S Operations Director, transformation testimonial

Jayne Wall operations director | M&S

“Codie’s dynamic and positive approach, allowed a rapid deep dive into our organisation, providing clear insights and actionable priorities.”

David Carroll, Individual Restaurants, leadership alignment testimonial

David Carroll Chief Business Officer | Individual Restaurants

"Codie’s people-first approach brought clarity, structure. She deliver a programme stood up to board-level scrutiny.”

Anne Blakey, Adler and Allan, operating model testimonial

Anne Blakey Legal Counsel | Adler & Allan

“Codie combines sharp commercial insight and customer focus with infectious energy and curiosity — a recipe for success.”

Charlotte Dewhurst, Matalan Marketing Director, testimonial

Charlotte Dewhurst Director of Marketing | Matalan

“Codie was my Executive Coach…professional, insightful and success-orientated in style.”

Chris Wayne-Wills, Crerar Hotels CEO, executive coaching testimonial

Chris Wayne-Wills CEO, Crerar Hotels

If this resonates, let’s have a conversation.

30 minutes. Just to understand what's going on and whether I can help.

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